Gold content demands nothing from you but your passive attention. Silver content demands your engagement. When you listen to a juicy silver podcast recorded with a $2,000 microphone, you feel like the host is whispering in your ear. When you watch a cooking video with sizzling, high-definition fat rendering, you smell the bacon.

Whether it is the thump of a bass line in a hi-res music stream, the crisp edge of a 120fps video game, or the intimate whisper of a premium podcast, silver is the new platinum.

We will see the rise of —human-run newsletters and channels that filter through the garbage to deliver only the juiciest, most satisfying media to subscribers. We will also see hardware adapt. The new OLED screens and spatial audio headsets are not designed for standard definition; they are silver-seeking missiles.